Social Media

• 9 Small Businesses Who are Creatively Building Communities (And How You Can Do it, Too) by Kaleigh Moore — Published in Getting Started on May 04, 2014

  Communities foster positivity and growth, so it's important to rally your customers and fans around you. See how businesses are creatively building theirs.

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• Is Paying for Social Media Exposure Really Worth it? by Emma Siemasko — Published in On a Roll on May 01, 2014

  It's tempting to fork over cash to get exposure on Facebook, Twitter, and LinkedIn, but is it actually worth it? We'll tell you what we learned!

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• How We Increased Our Social Media Interactions by 45% (And How You Can, Too) by Mary Mallard — Published in On a Roll on April 10, 2014

  You’ve heard that social media is an important part of your marketing strategy, but it's hard to actually get there. But we did it, and you can too.

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• How to Make an Inspiring Image for Social Media in 20 Minutes by Mary Mallard — Published in Getting Started on March 02, 2014

  Think you need a designer to create compelling images for social media? In this post, we'll teach you how to make your own in less than 20 minutes!

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• Which Social Media Channels Are Best for Your Small Business? by Emma Siemasko — Published in On a Roll on February 14, 2014

  Scratching your head when it comes to social? Determine which social media channels will work for you and your brand.

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• 7 Ways You Can Use Social Media to Find Happy Customers by Bradford Shimp — Published in Off the Ground on February 11, 2014

  Learn how to use social media to get more customers. It's easier than you think.

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• How to Set Up Social Media Posts in 10 Minutes Each Week by Mary Mallard — Published in Getting Started on February 09, 2014

  Feel like other companies have a huge advantage with posting content on social networks? You can solve this problem in 10 minutes. Read on!

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• Unusual Ways to Get More Attention on Twitter by Grasshopper Team — Published in Off the Ground on February 05, 2014

  Looking to get a little traction on Twitter? Check out how 4 companies have managed to break the mold and learn how to do it yourself.

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• Real-Life Social Media Blunders You Have to See to Believe (And How to Avoid Them!) by Sherice Jacob — Published in Getting Started on January 26, 2014

  It's easy to see a marketing mess up and think it could never happen to you. News flash-- it can! Check out these blunders with tips on how to avoid them.

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• How to Respond to Customer Feedback to Boost Trust by Mary Mallard — Published in On a Roll on January 09, 2014

  Customers are voicing their opinions all over the 'net. Learn how to hear what they're saying and how to give appropriate responses.

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